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    6031634
    新零售环境下社区型商圈商业经营...
     2021-01-15
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新零售

新零售,即企业以互联网为依托,通过运用大数据、人工智能等先进技术手段,对商品的生产、流通与销售过程进行升级改造,进而重塑业态结构与生态圈,并对线上服务、线下体验以及现代物流进行深度融合的零售新模式。线上线下和物流结合在一起,才会产生新零售。2016年10月的阿里云栖大会上,阿里巴巴马云在演讲中第一次提出了新零售,“未来的十年、二十年,没有电子商务这一说,只有新零售。”“新零售”的核心要义在于推动线上与线下的一体化进程,其关键在于使线上的互联网力量和线下的实体店终端形成真正意义上的合力,从而完成电商平台和实体零售店面在商业维度上的优化升级。

最新动态更多>>

    6065946
    疫情推动零售行业重塑 数字化变革过程“非常剧烈”
     2020-12-29
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    大咖齐聚2020中国线上新消费高峰论坛 传播无处不在 短视频或成新零售主战场
     2020-11-30
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    5932003
    “新基建”视野下的零售革新:从“模式”面子到“数字化”里子
     2020-08-24
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    5936900
    美团与阿里系PK再升级 新零售下半场向何处去
     2020-08-14
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    继美团“下线”支付宝后,美团与阿里系PK再度升级。近日,中国裁判文书网披露了饿了么起诉美团要求商户“二...
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    盒马工坊升级发力鲜食 要动谁的蛋糕
     2020-07-17
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    外贸企业借力电商勇拓内销版图
     2020-07-07
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    新零售出招攻克活鲜到家难题
     2020-07-07
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    5870120
    “社群+直播”新零售模式兴起 苏宁零售云店冲刺8000家店
     2020-06-11
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    5829743
    新零售新模式助推重庆消费市场回暖
     2020-05-07
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    赢了上海却要撤离福州?盒马:策略性退出,待完善再进
     2020-05-07
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    新零售环境下社区型商圈商业经营的思考——以广州为例
     2021-01-15
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    6052296
    新冠疫情影响下的新零售发展模式分析
     2021-01-14
    login.ashx?flag=t&u=CFamuks0Y1MBtzA7Z2ncrVsgYKZMqHuwasV%2fC0KYNsna5hz8uJfyQEkHurMl5kx1CZVv1Ayf3HKksU4KZq5eMUGZ%2bo5%2bSaK%2bO0SPN2cebaZNzjSw81Do%2fTf2DJiw7sTvkGYm1Ts7jN5hs0WmgZJYdlLaP2utzTh6OMXfOhHt66V5GZtB6%2b5Ilg%3d%3d
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    新零售环境下盒马鲜生零售运营模式分析
     2021-01-12
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     2021-01-06
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    新零售的实践态势与“下半场”趋势分析
     2021-01-04
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     2021-01-04
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    区块链技术的勃兴与“新零售”服务转型发展研究
     2020-12-30
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    新零售模式在疫情影响下的发展现状和发展前景——以盒马鲜生为例
     2020-12-30
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    新零售企业供应链协同对绩效的作用机理研究
     2020-12-29
    login.ashx?flag=t&u=CFamuks0Y1MBtzA7Z2ncrVsgYKZMqHuwasV%2fC0KYNsna5hz8uJfyQEkHurMl5kx1CZVv1Ayf3HKksU4KZq5eMUGZ%2bo5%2bSaK%2bO0SPN2cebaZNzjSw81Do%2fTf2DJiw7sTvuiVb9b34ZsLQ6uUpMBBLWFoSl5ufzSjQVirE6ENmZmkxtOwLYqh1vg%3d%3d
    本文根据新零售企业供应链的特性,构建了供应链协同能力对绩效影响的理论模型,并做出互惠互利、相互信任在...
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    新零售理念下的快递末端商业模式转型研究
     2020-12-24
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    随着社会发展和科学技术的进步,我国经济得到快速发展,在现代通信技术、网络技术应用和电子商务行业发展成...